Additional Lengths shoot

Here is our new fashion campaign that was recently shot for our hair and beauty client Additional Lengths.

The new campaign was to promote Additional Lengths high quality pre bonded hair extensions.

The images feature highly stylised models with super long healthy natural looking hair. Mark worked alongside top hair stylist Marcus King of Hooker & Young (a winner at the Schwarzkopf British hair awards.)

Mark said “I love the unpredictability of working with hair, it gives you so much scope for creativity and working alongside a pro such as Marcus gave us an extra dimension.”

Middle Eastern Fashion Shoot

We have been working with our fantastic clients out in the Middle East again. Fashion/Jewellery client 1915 decided to shoot with us once again for their latest Campaign.

The new campaign was inspired by the whole bondage theme that has been running through the fashion industry lately and was seen as very edgy for the Arab market.

The campaign images feature fashion models with their hands bound up tightly with wrist watches accompanied by the headline ‘Which one captured you?’ and have been used as double page spreads in key fashion magazines across the United Arab Emirates.

Marketing Manager Melika Yazdjerdi said “It has been a real pleasure working with Mark on our advertising campaigns, they have been such a success; he is the most patient photographer that I have ever worked with. Mark brings out a certain flair in his photography style, it is almost hard to point out the clarity in which he translates your thoughts into a still image, you are sure to have lots of fun while working hard.”

Portrait Shoot

We have recently been shooting with the digital agency (and long-time friend) TH_NK.

TH_NK is the UK’s fastest-growing digital agency, working with clients such as Warner Bros., BlackBerry and Nando’s to name just a few.

We were given a mammoth task to shoot over 100 portraits in two weeks and to make it even more interesting the pictures had to be shot between two cities – London and Newcastle.

We were briefed to create a style for TH_NK which also needed to capture personality and character. Everything was carefully prepared with a test shoot along with a technique that was to put people at ease in a very short space of time.

The TH_NK team said: “After looking at his work we decided to commission Mark for the job because he ‘got’ exactly what it was we were trying to achieve. We couldn’t be happier with the end result and look forward to working together again in the future.”

https://www.wearethink.com

International Photography Awards

Mark Westerby has been awarded 6 honourable mentions in the International Photography Awards.
His awarded entry 'Mayan Boy', which was part of a campaign shot for Kew Gardens in London, was selected from the advertising category.

The images were part of an educational campaign teaching children the history of chocolate.

The awards received nearly 18,000 submissions from 104 countries across the globe and its mission is to honour master photographers and discover emerging talent.

https://www.photoawards.com